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‘‘Kikoriki 3D: New Adventures’’ and ‘‘Pincode’’ will soon be available in Arabic on SVOD platform Noorplay

26.03.2020

Riki-Group’s animated series ‘‘Kikoriki 3D: New Adventures’’ and ‘‘Pincode’’ will soon be available in Arabic on SVOD platform Noorplay.

The streaming service has acquired non-exclusive SVOD rights for Season 3 of “Kikoriki 3D: New Adventures” and Season 1 of “Pincode” for five years.  Both series, dubbed in Arabic, and aimed for children aged 4 to 12 will be available worldwide on the family-oriented platform, with the exception of Russia and other territories in the CIS region.

“Kikoriki 3D: New Adventures” (52 х 11) is an animated series created for a family audience, and several generations of kids have grown up watching it in Russia. Filled with kind humour, which children intuitively understand, it opens its subtle shades for adults.

“Pincode” is an edutainment spin-off of the popular ‘‘Kikoriki’’ series, engaging kids to explore the world of innovations, technology and discoveries.

Both series have previously been broadcasted in Arabic on various TV channels and platforms in the MENA region.

“We are excited to enter into the partnership with such a family-oriented platform as Noorplay, which shares our core values.  Both Kikoriki and Pincode were previously on air in the MENA region on TV, so we are now excited to move to the digital outreach for kids who speak Arabic all over the world,” comments Valeria Korotina, Head of International Business Development and Sales at Riki Group.

 ‘‘When building a kids content proposition from scratch, you look for premium and recognizable IP that children are familiar with, and that their parents are comfortable with. Kikoriki and Pincode excel in this category, and we’re thrilled to provide these beloved series to our users in the near future,’’ says İnanç Vardar, Chief Content and Business Officer of Noorplay.

Additionally:

Noorplay is an online platform committed to delivering world-class entertainment with family-oriented principles to Arabic speakers worldwide. Established in 2018 as Alnoor TV, the platform’s initial content offering comprised of critically and commercially acclaimed Turkish dramas, such as Resurrection: Ertugrul and The Last Emperor.

Rebranded and relaunched as Noorplay in February 2020, the platform will offer a more diverse and robust portfolio comprised of Arabic, Turkish, foreign-language and kids content. Noorplay’s kids section presents users with a safe environment for preschoolers to be educated and entertained.

Subscribers will be able to access Noorplay’s rich offering on its user-friendly interface via multiple platforms, such as mobile and web. Content can be streamed and downloaded for offline viewing.

Riki Group is and has been one of the leaders of the Russian animation market for 16 years. Its diverse portfolio consists of a variety of properties that appeal to the interests of different age groups including such successful Russian animation brands as Kikoriki, PinCode, BabyRiki and Tina & Tony. The projects are broadcast in more than 90 countries around the world and have been translated into 50 languages and dialects. During its 16 years the company has produced more than 100 hours of animation.

Today the Riki Group has its own Production Center, Petersburg Animation Studio, one of the largest animation studios in Russia; a multi-brand licensing agency “Marmelad Media”; a design studio; the “Umnaya Masha” publishing house, specializing in learning games and children’s literature; the “New Media” Development Company for online games; 4Screens Studio for the production of children’s game content for YouTube, as well as other companies. This organizational structure provides the Riki Group with a complete set of facilities and resources to create, promote and exploit any animation brand throughout its lifecycle.
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